beauty brand email marketing agency

Tailored retention marketing strategy for makeup, skincare, haircare, and personal grooming brands.

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email design example
email design example
email design example
nle's global influence
+400
happy dtc brands
+$80million
yearly email revenue generated
+50
countries served
insights

Why Beauty Brands Need Specialized Email Marketing

You need a team of specialists who “GET” your brand, your audience and how your industry works.
And specific tactics to impact each.
You’re busy enough with the business.
get a free audit
website & email design example
CASE STUDY

depology’s campaign revenue grew by 562% in 90 days.

Depology came to us with a common problem. A large mailing list, small amount of flows and minimal revenue generated from email.

They needed an e commerce email marketing agency to revamp their copy, design, campaign cadence, and segmentation strategy to amplify campaign revenue.

campaign revenue
78%
increase in open rates.
58%
Increase in Click Rates.
become an nle success story
our designs
Trusted by award-winning beauty brands
email design example
email design example
email design example
get designs like these
services

Choosing the right email marketing agency for your beauty brand

This is just some of the many things that go into your retention marketing strategy.

With NLE, we handle all that for you, end-to-end.

strategy
graphic design
copywriting
implementation

Key Features of Our Email Marketing Services

Retention Marketing Experts
We live, breathe and eat e-commerce retention marketing.
Our team covers everything:
Email
SMS
Direct Email
Push Notifications
On-Site Messaging
Pop-ups
Subscription
Memberships
Loyalty Programs
Communities
User Generated Content Collection
Reviews and Referral Programs
Etc
At NLE, we ensure that your retention marketing efforts yield business results. So we work holistically, even alongside acquisition and CRO teams.
We communicate directly with any apps or platforms that you use. If the need arises, even your finance and operations teams. 
As long as some form of customer retention is required, we assist you in that. That’s our dedication to your brand.
Proven Track Record of Results
Over the years, NLE has proven time and time again to be a leader in email marketing beauty industry.
We have dedicated strategists, designers and copywriters who regularly research and stay up to date with the latest developments of the beauty industry.
This is how we outperform the market every single time.
Data Tracking & Personalization
We track every minute detail. First party data, zero party data, all of it. By following our proprietary PACE and OHRA frameworks, we’ve been able to hyper-personalize content based on user intent.
By utilizing such data points, we’re able to improve conversion rate for beauty brands.
1:1 Relationships
We regularly get feedback from clients that it seems as if they’re the only brand we work with.
NLE prides ourselves on top-notch relationships. We ensure that every single message gets answered within 12 hours, even after office hours.
When you work with us, we become an extension of your brand. Integrated with your marketing operations team, we ensure complete alignment so that you can focus on what you do best – working on your brand. 
And we focus on what we do best – delivering you results.
email design examples
And specific tactics to impact each.
You’re busy enough with the business.
get a free audit

Work with a beauty brand email marketing agency

get a free audit